New book alert: applied mixed methods research

My latest book is now available on Kindle! The book is a short guide to doing applied mixed-methods research. It’s ideal for people who work in applied research role in industry, but may not have a broad, methodological training in both qual and quant research methods.

What’s inside:

Table of Contents
Introduction: Understanding The Qual/Quant Divide
A Mixed Methods Example: Stories as a Network
What Are Mixed Methods? Mixing Objectivism and Constructivism
    • A constructivist view of technology
    • How the qual/quant divide plays out
    • Abandoning the scientific method: the creative encounter
    • Mitigating the weaknesses of qual and quant research

Why mix methods?

Ways to mix methods

How to mix methods, step by step

    • Project kick-off and framing
    • Developing shared understanding about research needs and resource constraints
    • Framing your approach: inductive or deductive frame?
    • Social Infrastructure: preparing teams for mixed methods
    • Research design
    • Priority or dominance
    • Data collection: simultaneous or sequential
    • Sequential designs
    • Simultaneous designs
    • Clarifying concepts or variables
    • Data analysis and interpretation: mixing Induction and Deduction
    • Can analysis and interpretation be a team sport?
    • During reporting

New Horizons for Mixed Methods Research

Conclusion: To Mix or Not to Mix?

References